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Controversial Official Logos for Three Utah Hockey Club Rebrand Finalists Released

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Daniel Lucente
February 3, 2025  (2:15 PM)
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The Utah Hockey Club recently narrowed the team's name search down to three names, and now there are three logos to go with the names that were revealed.

Logos for three of the name options for the Utah Hockey Club have been shared on social media Monday and then confirmed by Daily Faceoff's Frank Seravalli. The three name finalists include Utah Outlaws, Utah Mammoth, and Utah Hockey Club.

As for the three, both the Outlaws and Mammoth logos follow through with their respective names, but the Utah Hockey Club logo is a yeti face over a background of a range of mountains.

"Utah Yeti" was a name considered for the franchise but was discontinued a week ago when a trademark agreement with YETI, a cooler and drinkware corporation, could not be negotiated.

The three name finalists for the name of the team initially included Utah Hockey Club, Utah Mammoth, and Utah Wasatch, but Wasatch was then replaced with Outlaws.

Tonight is the final chance to vote on the team's new name/logo

The name and logo can be voted for at voting locations in and surrounding the Delta Center in Salt Lake City, and with one additional in-person vote for a name and logo at tonight's St. Louis Blues game, tonight will be the final chance for fans to have their say.

The three name finalists come following a process that started with 20 name options proposed, then six, and then three.

All three logos feature rock black, salt white, and blue of a mountain, following through with colors seen in jerseys for the first-ever Utah team, following their move from Arizona.

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Controversial Official Logos for Three Utah Hockey Club Rebrand Finalists Released

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